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Readings 9

June 19, 2011

In “Millennial Makeover: MySpace, YouTube & the Future of American Politics,” Morley Winograd and Michael Hais mainly talk about the impact of the new generation of voters on American politics, detailing “why” and “how” the Millennial Generation (1983-2003) will change the politics and civic landscapes in the near future. Drawing from their own long experience in politics, Winograd and Hais combine the survey data and their keen observations to present this well-organized review of the political shift in this book.

Before delving deeply into the trends that will impact the future, Winograd and Hais first offer a specific look at the contours and causes of five previous political makeovers in “Millennial Makeover.” Then, the authors focus on how technology such as Facebook and YouTube and other factors could shape and change the dynamics of future politics. Winograd and Hais know exactly how different the Millennial Generation is from the baby boomers and they have done a great job in describing the shift in this well-written book.

Generally, the book is easy and interesting to read. The only drawback of the book I would say is the authors only standardized and simplified analysis of the older generations. In other words, it’s stereotypical images. Apparently, this point makes the book less convincing.

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